3rd February 2024 | Life at Virgin Wines | 2 minute read
You may notice a few exciting changes with how we look and feel in the coming weeks and months, and wanted to let you know a little more about what we’re doing. All brands need to refresh things every now and then, and we’ve decided that now is the right time to elevate ours.
As you may have seen, we’ve modernised our logo so that it is more suitable for today’s fast-paced digital world, as well as being a positive reflection of our wonderful product and how it is enjoyed.
There are plenty of other changes we’re making too, which together form our overall new visual identity. Expect to see a diverse spectrum of colours inspired by our fascinating world of wine, as well as new fonts, imagery, and special splashes of joy here and there.
All of these brand elements are in the process of being launched. For example, the next email or wine case you receive from us may include our new branding. So, if you spot something new and different, don’t worry, it’s still us! However, getting everything ready will take us a bit of time, so you may notice a few differences with our branding as we go. This will only be short-term, so please bear with us, and if you’re ever unsure about anything (emails, wine cases or otherwise), please let us know.
Whilst we may look different, our values and commitments to you haven’t changed. We’re still 100% focused on providing our customers with the very best wines, at the best possible price, all with our dedicated high levels of service and flexibility. Ultimately, we love what we do, and will always want you, our valued customers, to enjoy our wines as much as we do.
